Fashion is not anymore confined within the boundaries of the wealthy and the rich people. It has found its place in every household. The spirit of fashion has touched all age groups, from youngsters to older persons.
So, one question that might strike the mind of a layman is “What basically defines fashion?”
Be it a highly acclaimed fashion week or be it ours role model/star’s adoring the best dress and walking on the ramp/ red carpet; to what’s chic in the city and patterns to watch out for this season, provides any common man the access to everything that is stylish and astounding.
With the economic condition slowly becoming stronger in Kenya, so is also invariably increasing the buying capacity of the people. From dresses to fashionable accessories, or from footwear to make-up, or fabrics to interior/home decorations which makes a style statement and thus becomes a fashion trend for the upcoming season. Fashion in Kenya is not only limited to women. Men are also becoming fashion freaks.
Various shops like Kumus Collection Ltd, Fabric Gallery, Sapphires Collection Ltd, Runway Limited, Impressions Lingerie,Rinda Ltd, Store 66, Kooroo Ltd are offering a huge discount on various types of products. So if you are a shopping maniac and looking for local to traditional artifacts you will find it in Kenya. One can find stylish Kikoy, corduroy, or denim trousers; party or office dress or drawstring dresses; skirts, jackets, blouses and tops; linens and suiting’s; shoes, wedges or boots; clothing materials, junk jewelries, etc.
It has lead to the emergence of various portal sites which offers its users with the facility of shopping virtually at their convenience. Online shopping in Kenya is immensely popular as it allows buyers to shop during their free time. It also saves them from the hassle of bargaining.
Most of the companies are listed on several sites that offers a variety of deals for the users. The deal might be a free coupon codes or vouchers that can be redeemed by them by showing it at the specified outlet. Some shops offer a huge reduction in the price while others give small discounts. These discounts are in the form of promotional codes. Online shopping thus provides with a vast variety of products; ranging from fashion accessories to clothing, books to computers or laptops, bicycles to bikes and cars.
With various fashion stores coming up in every corner of Kenya and proclaiming themselves to be the ultimate stop of every shopper for fashionable goods; it becomes a little confusing for any shopper. Therefore, local companies get their business listed in various online directories. It facilitates the customers to track down the locations of the specific shops offering the discounts via Google Maps. Therefore, business listing in Kenya is of immense help as it helps the users to search for any types of products or accessories area wise.